[{"@context":"https:\/\/schema.org\/","@type":"BlogPosting","@id":"https:\/\/aokmarketing.com\/essential-ingredients-great-blog-post\/#BlogPosting","mainEntityOfPage":"https:\/\/aokmarketing.com\/essential-ingredients-great-blog-post\/","headline":"Essential Ingredients For a Great Blog Post","name":"Essential Ingredients For a Great Blog Post","description":"How To Write Your Best Blog Post Some Quick Tips to keep in mind for your next post: Tell a story. \u00a0You need a hero, a goal, and obstacle, a mentor and a moral. Your headline is the first, and perhaps only impression you make on a prospective reader. A great headline mixed with a &hellip; <a href=\"https:\/\/aokmarketing.com\/essential-ingredients-great-blog-post\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Essential Ingredients For a Great Blog Post<\/span><\/a>","datePublished":"2014-05-02","dateModified":"2026-04-16","author":{"@type":"Person","@id":"https:\/\/aokmarketing.com\/author\/jana-legaspi\/#Person","name":"Jana Legaspi","url":"https:\/\/aokmarketing.com\/author\/jana-legaspi\/","identifier":8,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ba3039ce7c5eedb92f315518b69aea1d90d5c2076ce893d078c6f29cf6ddd032?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ba3039ce7c5eedb92f315518b69aea1d90d5c2076ce893d078c6f29cf6ddd032?s=96&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"AOK Marketing","logo":{"@type":"ImageObject","@id":"https:\/\/aokmarketing.com\/wp-content\/uploads\/2025\/07\/AOK-Marketing-Logo.png","url":"https:\/\/aokmarketing.com\/wp-content\/uploads\/2025\/07\/AOK-Marketing-Logo.png","width":126,"height":53}},"image":{"@type":"ImageObject","@id":"https:\/\/aokmarketing.com\/wp-content\/uploads\/2014\/04\/essential-blog-post-ingredients-infographic.jpg","url":"https:\/\/aokmarketing.com\/wp-content\/uploads\/2014\/04\/essential-blog-post-ingredients-infographic.jpg","height":"5041","width":"650"},"url":"https:\/\/aokmarketing.com\/essential-ingredients-great-blog-post\/","about":["Blogging","Infographics"],"wordCount":123,"keywords":["Infographics"],"articleBody":"How To Write Your Best Blog PostSome Quick Tips to keep in mind for your next post:Tell a story. \u00a0You need a hero, a goal, and obstacle, a mentor and a moral.Your headline is the first, and perhaps only impression you make on a prospective reader.A great headline mixed with a poor opening is like inviting someone to your house and slamming the door in their face as they approach.Certain power words hold more sway over our decision making process than others. \u00a0Use them in every blog post.Use bullet points, Infographics, and make your copy readable!Internal cliffhangers make up the fabric of your post and keep the audience going.&nbsp;Source:\u00a0http:\/\/www.copyblogger.com&nbsp;"},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Essential Ingredients For a Great Blog Post","item":"https:\/\/aokmarketing.com\/essential-ingredients-great-blog-post\/#breadcrumbitem"}]}]